Harvesting Success: Owlery Transforms Daily Harvest's Logistics
Challenges
Daily Harvest emerged in 2015 as a high-growth frozen food brand, reaching a $1.1B valuation by 2022. But its logistics team had fully outsourced all freight, leaving limited visibility and control over tracking and coordination. In moving to a logistics platform, the team had four goals:
- Take control over their workflow and freight
- Reduce manual processes; streamline load optimization and load planning
- Generate documentation for transparency with partners
- Gain better visibility into spend
Solution
With just a week of planning, the team transitioned onto Owlery's centralized platform and immediately gained a bird's-eye view of their supply chain. Consolidating all supply chain data in one place empowered big-picture decisions and a clear, comprehensive strategy. Streamlined invoicing and spend data — plus options from additional providers — let them manage rates effectively. Load optimization improved too, in some cases reducing the trucks needed by a third.
Results
- 25% savings in freight costs by eliminating the managed transportation provider, negotiating better rates, and improving load optimization
- Identified duplicate billings — covering the cost of Owlery itself
- Savings funded a new team member
- Full audit record for support during disputes
- Enabled entry into a new distribution channel: retail
"With Owlery, you don't just get incredible technology; you get a trusted partnership with industry veterans and a valuable extension of your team." - Wesley Williams
