San Francisco-based Owlery, a renowned leader in Transportation Management Solutions, has announced a new partnership with Vividly, one of the leading providers of Trade Promotion and Deduction Management Software.
This partnership combines Owlery’s deep-rooted expertise in Logistics & Supply Chain with Vividly's innovative technology to offer a comprehensive solution to one of the most pressing challenges facing CPG brands today — managing inefficient logistics and dealing with supply chain-related deductions.
Alyshah Walji, Director of Partnerships at Vividly, shared his enthusiasm about the partnership:
"When we speak with operations leaders at brands that rely on systems or manual Excel-based processes, we often hear how challenging it is to coordinate a complex transportation management process with hundreds of carriers, portals & documentation. Not only does it slow down operations teams, it also makes it challenging for the Finance teams that have to deal with the resulting supply chain-related deductions.
One of our favorite things about Owlery is that it helps bring clarity to both Operations & Finance teams, by centralizing documentation while improving the transportation management process, from order management to deductions. ”
The Owlery-Vividly collaboration is more than a partnership; it’s a step toward fully integrating the supply chain and trade promotion processes. By aligning Sales, Finance, and Operations in a unified workflow, this partnership offers a streamlined solution for CPG brands to stay competitive in today’s fast-paced retail landscape.
Instead of adding headcount to manage manual processes, brands can leverage an ecosystem of intelligent software to improve efficiency and profitability.
“At Owlery, our mission is to Make Supply Chain Teams Happy. We know hidden inefficiencies can quietly drive up freight costs and complicate on-time performance. Add the complexity of managing deductions, and the impact extends to Sales, Finance, and beyond," added Travis Downs, CoFounder of Owlery.
Partnering with Vividly allows us to provide brands with a seamless solution to streamline workflows from Order to Receipt while optimizing transportation. Together, we’re not just addressing key challenges, we’re delivering stronger operational and financial outcomes for brands across the board.”
Brands utilizing either Owlery or Vividly can now take advantage of exclusive pricing and integration between the two systems to streamline their transportation management process & operations-related deductions.
Vividly is at the forefront of trade promotion management (TPM) solutions, designed specifically for the unique needs of the CPG industry. Offering a comprehensive suite of tools for campaign management, deductions resolution, and promotion analytics, Vividly empowers brands to navigate the complexities of trade spend with ease and efficiency. Our platform is celebrated for its user-friendly interface and robust capabilities, enabling brands to elevate their promotional strategies and achieve unprecedented growth.
Learn more at govividly.com
Owlery enables supply chains to run seamlessly, delivering greater reliability, lower costs, and consistently high OTIF. As the TMS and Logistics System preferred by modern brands, Owlery empowers supply chain teams to work faster and smarter, with the flexibility to reduce COGS while maintaining peak performance. At Owlery, our mission is to Make Supply Chain Teams Happy by transforming logistics operations into a source of strength and efficiency. With quick onboarding, prebuilt integrations, and simple configurations, Owlery is more than just a TMS – you get a custom-built feel for your supply chain without the custom price tag.
Discover more at owlery.ai
